Why is the Umbrella Logo Blue and What Does it Represent

Abstract:

The Umbrella Corporation is a fictional organization in the Resident Evil video game series. It is known for its distinctive blue and white logo featuring an umbrella with red, white, and black stripes. But why is the logo blue and what does it represent? In this article, we will explore the history and symbolism behind the Umbrella logo.

1. The History of the Umbrella Corporation

The Umbrella Corporation was founded in 1968 by Oswell E. Spencer, Edward Ashford, and James Marcus. Its original purpose was to develop medical technology and pharmaceuticals. However, the corporation soon became involved in genetic research and bioweapons development. Its unethical practices led to the creation of the T-virus, a deadly virus that turns humans into zombies.

2. The Symbolism of the Umbrella Logo

The Umbrella logo is a combination of several symbols. The umbrella itself represents protection and shelter, which is ironic considering the corporation’s sinister activities. The blue color of the logo is often associated with trust, loyalty, and intelligence. It gives the impression of a professional and reliable organization. However, the red, white, and black stripes on the umbrella handle suggest danger, warning, and secrecy. These colors are often used in caution signs and military insignia.

3. The Evolution of the Umbrella Logo

Over the years, the Umbrella logo has undergone several changes. In the first Resident Evil game, the logo was simple and minimalist, with only the umbrella and the word “Umbrella” in white letters. In later games, the logo became more elaborate and detailed, with the addition of the red, white, and black stripes. In some games, the logo appears in different colors, such as green, yellow, or purple. These variations reflect the different branches and subsidiaries of the Umbrella Corporation.

In conclusion, the Umbrella logo is a complex symbol that represents both protection and danger. Its blue color gives the impression of trust and reliability, while the red, white, and black stripes suggest caution and secrecy. The evolution of the logo reflects the growth and expansion of the Umbrella Corporation, from a small pharmaceutical company to a global bioweapons conglomerate.

The umbrella logo is an iconic symbol recognized all over the world. It has become synonymous with quality and protection against the elements. But have you ever wondered why the logo is blue and what it represents? In this article, we will explore the history and meaning behind this famous logo.

The umbrella company that uses the blue logo is called Totes. Totes was founded in 1924 by the Swartz family in Cincinnati, Ohio. At the time, the company was called the Totes Slipper Company and was focused on making high-quality slippers. However, in the 1950s, Totes expanded its product line to include umbrellas. The company quickly became known for its reliable, high-quality umbrellas, and the blue logo was born.

The color blue was chosen for the Totes umbrella logo for a few reasons. Firstly, blue is a calming and trustworthy color. It is often associated with stability, security, and reliability. These are all qualities that Totes wanted to convey to its customers. Secondly, blue is a popular color for umbrellas. Many people prefer blue umbrellas because they are easy to spot in a crowd and are less likely to be mistaken for someone else’s umbrella.

But the Totes umbrella logo represents more than just a color choice. The logo features an open umbrella with raindrops falling from it. The raindrops are meant to symbolize the protection that Totes umbrellas provide against the rain. The open umbrella represents the company’s commitment to keeping its customers dry and comfortable, no matter what the weather.

In conclusion, the Totes umbrella logo is blue because it represents stability, security, and reliability. The raindrops falling from the open umbrella symbolize the protection that Totes umbrellas provide against the rain. The logo has become an iconic symbol of quality and is recognized all over the world. Whether you are looking for a durable umbrella or just want to make a fashion statement, the Totes umbrella logo is a symbol that you can trust.