What’s the Story Behind Blunt Umbrella’s Logo Design

Blunt Umbrella is a New Zealand-based company that produces high-quality umbrellas designed to withstand harsh weather conditions. Their logo design is simple, yet striking, featuring a bold, white letter “B” on a black background. But what inspired this design?

The story behind Blunt Umbrella’s logo design dates back to the company’s early days. Founder Greig Brebner was frustrated with the poor performance of traditional umbrellas in windy conditions. He set out to create a better umbrella, and after years of research and development, he came up with the Blunt Umbrella.

When it came time to design a logo for the new product, Brebner wanted something that would reflect the umbrella’s strength and durability. He turned to his brother, a graphic designer, for help.

Together, they came up with the simple yet powerful “B” logo. The letter “B” represents the company’s name, but it also stands for “bold” and “brave” – qualities that are essential when facing harsh weather conditions.

The black background of the logo represents the stormy skies that Blunt Umbrellas are designed to protect against. The white color of the letter “B” symbolizes the company’s commitment to quality and innovation.

Over the years, the Blunt Umbrella logo has become a recognizable symbol of durability and strength. It has been featured in numerous publications and has won several design awards.

In conclusion, the story behind Blunt Umbrella’s logo design is a testament to the company’s commitment to quality and innovation. The simple yet powerful “B” logo represents the brand’s strength and durability, and has become a recognizable symbol of excellence in the world of umbrellas.

Blunt Umbrella is a popular brand that specializes in high-quality umbrellas that are designed to withstand harsh weather conditions. The brand has gained a lot of popularity over the years due to its unique and innovative design, which offers superior protection against the wind and rain. However, one of the lesser-known aspects of the brand is its logo design, which has an interesting story behind it. In this article, we’ll take a closer look at the story behind Blunt Umbrella’s logo design.

The Evolution of Blunt Umbrella’s Logo

Blunt Umbrella’s logo has undergone several changes over the years. The original logo featured a simple design that consisted of the brand name in a bold, sans-serif font. However, as the brand grew in popularity, the company decided to update its logo to better reflect its values and mission.

The Inspiration Behind Blunt Umbrella’s Logo

The new logo design was inspired by the brand’s innovative design and its commitment to providing superior protection against the wind and rain. The logo features a stylized letter “B” that is designed to resemble an umbrella. The “B” is surrounded by a circle that represents the protection and security that the brand’s products provide.

The Colors of Blunt Umbrella’s Logo

The colors used in Blunt Umbrella’s logo are also significant. The brand’s primary color is black, which symbolizes strength and resilience. The circle surrounding the “B” is blue, which represents trust, reliability, and protection. The combination of these colors creates a powerful visual identity for the brand that is instantly recognizable.

The Impact of Blunt Umbrella’s Logo

Blunt Umbrella’s logo has had a significant impact on the brand’s success. The logo’s unique and innovative design has helped to differentiate the brand from its competitors, while its colors and symbolism have helped to create a strong emotional connection with consumers. The logo has become a key part of the brand’s identity and has helped to establish Blunt Umbrella as a leading provider of high-quality umbrellas.

Conclusion

In conclusion, Blunt Umbrella’s logo design is a reflection of the brand’s values, mission, and commitment to innovation and excellence. The logo’s unique design, colors, and symbolism have helped to establish Blunt Umbrella as a leading provider of high-quality umbrellas, and have contributed to the brand’s success. Overall, the story behind Blunt Umbrella’s logo design is a testament to the power of branding and the importance of creating a strong visual identity for any business.