Uncovering the Story Behind the PBS Kids Sprout Umbrella Logo

PBS Kids Sprout is a children’s television network that is popular for its fun and educational programming. Its logo, which features a colorful umbrella, has become an iconic symbol for the network. But have you ever wondered about the story behind the design of this logo? Here’s what we know.

1. The logo was designed by a New York-based branding agency.

The PBS Kids Sprout logo was created by the branding agency Gretel. The agency was tasked with creating a brand identity for the network that would appeal to children and parents alike. The umbrella was chosen as a symbol of protection and shelter, which are important values for parents when it comes to their children.

2. The umbrella represents the network’s mission.

The PBS Kids Sprout network is dedicated to providing high-quality programming that is both fun and educational for young children. The umbrella symbolizes the network’s mission of providing a safe and nurturing environment for children to learn and grow.

3. The colors of the umbrella have specific meanings.

The colors of the PBS Kids Sprout umbrella are not just chosen at random. Each color has a specific meaning that ties into the network’s mission. The green represents growth and learning, the yellow represents happiness and optimism, and the blue represents trust and stability.

4. The logo has evolved over time.

While the basic design of the PBS Kids Sprout umbrella logo has remained the same, it has undergone some changes over the years. In 2013, the logo was updated to include a more modern and streamlined font. The colors were also brightened and the umbrella was made more three-dimensional.

In conclusion, the PBS Kids Sprout umbrella logo is much more than just a colorful symbol. It represents the network’s commitment to providing a safe and nurturing environment for young children to learn and grow. The logo’s design has evolved over time, but its core values remain the same.

Summary: The PBS Kids Sprout Umbrella Logo has been a staple in children’s television for years. However, few know the story behind its creation and the thought process that went into its design.

1. The Inspiration:

The PBS Kids Sprout Umbrella Logo was inspired by the idea of growth and nurturing. The creators wanted to convey the message that children are like seeds that need to be nurtured and cared for in order to grow into healthy and happy adults.

2. The Design:

The logo features a green umbrella with colorful raindrops falling from it. The raindrops represent the different aspects of a child’s development, such as creativity, curiosity, and imagination. The umbrella symbolizes protection and safety, while the green color represents growth and vitality.

3. The Evolution:

Over the years, the PBS Kids Sprout Umbrella Logo has evolved to keep up with the changing times. In 2013, the logo was updated to be more modern and vibrant, with a new font and brighter colors. The logo now features a more stylized umbrella and raindrops, giving it a more playful and whimsical feel.

4. The Impact:

The PBS Kids Sprout Umbrella Logo has become an iconic symbol of children’s television, recognized by millions of viewers around the world. It has been featured on a wide range of merchandise, including t-shirts, backpacks, and toys. The logo has also been used to promote a variety of educational programs and initiatives aimed at helping children grow and learn.

In conclusion, the PBS Kids Sprout Umbrella Logo is much more than just a colorful design. It represents the values of growth, nurturing, and protection that are essential to a child’s development. Its impact on children’s television and education will continue to be felt for years to come.

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