The Story Behind BMTH’s Iconic Umbrella Logo

1. Introduction

Bring Me The Horizon (BMTH) is a British rock band that has been making waves in the music industry since their debut in 2004. Apart from their music, the band is also known for their iconic umbrella logo that has become synonymous with their brand. In this article, we will dive into the story behind the creation of the BMTH umbrella logo.

2. The Idea

The idea for the umbrella logo came from the band’s lead vocalist, Oliver Sykes. Sykes wanted a logo that would represent the band’s music and message. He came up with the idea of an umbrella because it symbolizes protection and shelter. The idea was to show that BMTH’s music could provide shelter and comfort to their fans.

3. The Design

The next step was to design the logo. Sykes worked with graphic designer and illustrator, Drew Millward, to bring his idea to life. Millward created a simple yet striking design that featured an umbrella with the letters “BMTH” written in bold letters underneath it. The design was meant to be easily recognizable and memorable.

4. The Meaning

The BMTH umbrella logo has a deeper meaning than just a simple design. It represents the band’s message of hope and comfort in difficult times. The umbrella symbolizes protection and shelter, while the letters “BMTH” stand for “Bring Me The Horizon”. Together, the logo represents the band’s mission to provide a safe haven for their fans through their music.

5. The Evolution

Over the years, the BMTH umbrella logo has undergone several changes. The original design featured a simple black and white color scheme, but the logo has since evolved to include different colors and designs. The logo has also been incorporated into the band’s merchandise and album covers, making it a recognizable symbol of the BMTH brand.

6. Conclusion

The BMTH umbrella logo is more than just a simple design. It represents the band’s message of hope and comfort in difficult times. The logo has become a recognizable symbol of the BMTH brand and has been incorporated into their merchandise and album covers. Overall, the BMTH umbrella logo is a testament to the band’s creativity and ability to connect with their fans through their music.

In addition to its aesthetic appeal, the umbrella logo also holds a deeper meaning for the band. According to Sykes, the umbrella represents protection and safety, which is something that he believes is important for people to have in their lives.