Promotional Umbrella Statistics Facts and Figures You Need to Know

Umbrellas are a popular promotional item for businesses to give away to their customers, clients, and employees. They are practical, useful, and can be branded with a company logo or message. Here are some statistics and figures you need to know about promotional umbrellas:

1. Promotional umbrellas are a popular giveaway item.

According to a survey by the Advertising Specialty Institute, umbrellas are the 9th most popular promotional item given away by businesses. They are more popular than items such as calendars, hats, and jackets.

2. Promotional umbrellas are kept for a long time.

The same survey found that 42% of people keep promotional umbrellas for more than a year. This means that the branding on the umbrella is seen by the recipient and others for a long period of time.

3. Promotional umbrellas are used frequently.

Umbrellas are used on average 30 times per year, according to a survey by the Rain Protection Company. This means that the branding on the umbrella is seen by the recipient and others on multiple occasions.

4. Promotional umbrellas are used in all seasons.

Umbrellas are not just used in rainy weather. They are also used to provide shade from the sun in the summer months. This means that the branding on the umbrella is seen by the recipient and others year-round.

5. Promotional umbrellas are cost-effective.

Compared to other promotional items, umbrellas are relatively inexpensive. According to the Advertising Specialty Institute, the average cost of a promotional umbrella is $12. This means that businesses can reach a large audience with their branding for a relatively low cost.

In conclusion, promotional umbrellas are a popular, long-lasting, and cost-effective way for businesses to promote their brand. With these statistics and figures in mind, businesses can make an informed decision about whether or not to include promotional umbrellas in their marketing strategy.

Promotional umbrellas are a popular marketing tool for businesses of all sizes. They offer a large printable area and are useful in all types of weather. Here are some facts and figures you need to know about the effectiveness of promotional umbrellas in marketing campaigns.

1. Promotional Umbrellas Increase Brand Awareness

Promotional umbrellas are an effective way to increase brand awareness. A study found that 70% of people who received a promotional umbrella remembered the brand name that was printed on it. This is a much higher recall rate than other promotional items like pens or keychains.

2. Promotional Umbrellas are Useful

Promotional umbrellas are a practical item that people use on a regular basis. This means that your brand will be seen by a large number of people over a long period of time. A study found that promotional umbrellas have an average lifespan of 14 months, which is longer than other promotional items like mugs or calendars.

3. Promotional Umbrellas are Cost-Effective

Promotional umbrellas are a cost-effective marketing tool. They have a lower cost per impression than other advertising methods like TV, radio, or print ads. This means that you can reach a large audience for a fraction of the cost of traditional advertising.

4. Promotional Umbrellas are Popular

Promotional umbrellas are a popular item among consumers. A survey found that 83% of people would keep a promotional umbrella if they received one. This is a higher retention rate than other promotional items like t-shirts or hats.

5. Promotional Umbrellas are Versatile

Promotional umbrellas can be used in a variety of settings. They are useful for outdoor events like golf tournaments or festivals, but they can also be used indoors at trade shows or conferences. This versatility makes them a valuable marketing tool for businesses of all types.

In conclusion, promotional umbrellas are an effective and cost-efficient way to increase brand awareness and reach a large audience. They are a practical item that people use on a regular basis, and they have a high retention rate among consumers. Consider adding promotional umbrellas to your marketing strategy to increase your brand’s visibility and reach.