Companies That Use an Umbrella as Their Logo (Exploring Iconic Brands)

Introduction

– Brief overview of the use of umbrellas in company logos

– Importance of logos in brand recognition

History of Umbrella Logos

– Early examples of umbrella logos in advertising

– Evolution of umbrella logos and their incorporation into modern branding

Famous Companies with Umbrella Logos

– Overview of well-known companies that use an umbrella in their logo

– Analysis of the significance of the umbrella in each brand’s identity

Marketing Strategies of Umbrella Logo Companies

– How companies use their logos in advertising and branding campaigns

– Examples of successful umbrella logo marketing strategies

The Future of Umbrella Logos

– Emerging trends in logo design and how umbrellas fit into them

– Predictions for the future of umbrella logos in branding and advertising

Conclusion

– Recap of the importance of logos in branding and how umbrellas have become an iconic symbol in logo design

– Final thoughts on the significance of umbrella logos in modern marketing.

An umbrella is a common item that most people associate with protection from the rain or the sun. However, for some companies, an umbrella is more than just a functional item, it’s a symbol of their brand. In this article, we will explore some iconic companies that use an umbrella as their logo.

1. Totes

Totes is a company that specializes in umbrellas, so it’s no surprise that their logo features an umbrella. The Totes umbrella logo is simple yet effective, with the company name written in bold letters underneath the umbrella. This logo has been used by Totes for over 40 years and has become synonymous with the brand.

2. Travelers Insurance

The Travelers Insurance logo features a red umbrella that has become a recognizable symbol of the company. The red umbrella was first introduced in 1870 when the company was known as St. Paul Fire and Marine Insurance Company. In 2007, Travelers officially adopted the red umbrella as its logo, and it has been a staple of the brand ever since.

3. Morton Salt

Morton Salt is a company that produces salt for various uses, including de-icing roads and sidewalks. The company’s logo features a young girl holding an umbrella and a container of salt. The umbrella in the logo is used to protect the girl from the rain while she carries the salt. The Morton Salt logo has been in use since 1914 and has become an iconic symbol of the company.

4. Brolly

Brolly is a UK-based insurance company that specializes in providing insurance coverage for smartphones. The company’s logo features a white umbrella with a blue handle, which is a simple yet effective design. The white umbrella is meant to represent the protection that Brolly provides to its customers.

5. Rihanna’s Fenty Beauty

Fenty Beauty is a cosmetics brand created by Rihanna that has taken the beauty industry by storm. The brand’s logo features an umbrella with the word “Fenty” written underneath it. The umbrella is a reference to Rihanna’s song “Umbrella,” which was a massive hit in 2007. The Fenty Beauty logo has become an iconic symbol of the brand and is instantly recognizable to fans of the singer.

In conclusion, the umbrella has become a symbol of protection for many iconic brands. From Totes to Travelers Insurance, the umbrella logo has become a staple of these companies’ branding. The next time you see an umbrella logo, remember that it’s more than just a functional item, it’s a symbol of a brand that has become synonymous with protection and quality.